Marketing
Bitcoin Influencer Dan Held Steps Back From Kraken’s Marketing Team
The soon-to-be former marketing director will instead focus on a personal consulting gig.

Influencer Insights on New-Age Marketing and How to Grow a Brand Online
Influencers and entrepreneurs Sabrina Sadeghian (4AM Skin) and Nicole Shiraz (Nalia Swim) explain to “New Money” hosts Spencer Dinwiddie and Solo Ceesay how they utilized the internet to grow their brands, discussing what marketing looks like in the age of social media.

Crypto.com CEO Acknowledges 400 Customer Accounts Were Hacked
The CEO of Singapore-based centralized crypto exchange Crypto.com, Kris Marszalek, confirmed Wednesday 400 accounts were hacked earlier this week. "The Hash" team discusses the potential repercussions for Crypto.com amid a marketing blitz and what this could mean for the future of decentralized exchanges.

Note to Brands: Crypto Isn’t Funny Money. It’s Community
How marketers can engage with crypto folk (and how not to).

Coinbase Names Former Facebook Executive as CMO
Kate Rouch spent more than a decade at the social media giant.

Crypto Has a Marketing Issue
There’s a troubling cultural trend around cryptocurrency, one that encourages retail investors to “ape into” the market in search of riches.

No Joke: Chipotle to Give Away $200K in Free Burritos and Bitcoin on April 1
The promotion was inspired by the former Ripple exec who lost the password to his bitcoin-filled hard drive.

Crypto Influencers Are Following the Beauty Playbook – Even if They Don't Know It
Here's how influencer marketing drives the crypto industry – especially for product sales like hardware wallets and debit cards.

Brexit Divorce Is Advertising Opportunity for Crypto Firms
As the United Kingdom left the European Union this week, the Paris-based hardware provider Ledger and Vienna-based exchange Bitpanda made their thoughts known on the theme of “Brexit.”
