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Starbucks
Why Did Starbucks' Web3 Project Fail?
Starbucks announced that it is sunsetting Odyssey, the 18-month experiment that uses collectible non-fungible tokens as the anchor of a loyalty program. According to two people familiar with the matter, Polygon Labs paid $4 million to collaborate with the coffee giant in 2022. CoinDesk's Jennifer Sanasie weighs in on Starbucks' failed attempt at entering the crypto space.
Why ETH ETFs Might Not Get Approved; 3AC's Kyle Davies Not Sorry
"CoinDesk Daily" host Jennifer Sanasie breaks down the biggest headlines impacting the crypto industry today, including a Bloomberg analyst's prediction that ether ETFs likely won’t get approved in May. Plus, 3AC co-founder, Kyle Davies, speaks up about the company's bankruptcy; and Polygon Labs paid $4 million to Starbucks for the coffee company’s now failed Web3 project.
Polygon Labs pagou US$ 4 milhões para sediar a incursão fracassada da Starbucks em Cripto: fontes
O desenvolvedor de blockchain deu à gigante do café uma doação de US$ 4 milhões como parte de seu acordo de 2022 para construir um programa de fidelidade alimentado por NFT que agora está sendo encerrado.
Aku Creator Micah Johnson on Starbucks Partnership, Web3 Outlook
Starbucks' Web3 loyalty program Odyssey is launching a new 'Journey' for its next digital collectible Stamp, in collaboration with NFT collection Aku. Aku creator and former MLB Player Micah Johnson shares his insights into the Starbucks partnership and what to expect from "Aku Adventure." Plus, Johnson's take on the future of Web3 in entertainment and the downturn in the NFT market.
Sen. Tuberville Calls on DOJ, SEC to Investigate Prometheum; Could Bitcoin Reach $120K by 2024?
“CoinDesk Daily” host Jennifer Sanasie discusses the hottest stories in crypto, including why one bank predicts bitcoin (BTC) could rise to $120,000 by the end of 2024. Sen. Thomas Tuberville is asking the SEC and DOJ to look into crypto broker Prometheum. Lawyers for Grayscale are criticizing regulators for approving a leveraged bitcoin-based exchange traded fund. And, a closer look at Starbucks' latest NFT collaboration.
Starbucks se une ao projeto Aku NFT de Micah Johnson
A próxima Starbucks Odyssey Journey contará com um selo "criado por Aku" e incluirá uma doação de US$ 100.000 para a Blessings in a Backpack, uma organização sem fins lucrativos que combate a insegurança alimentar entre crianças.
Starbucks Odyssey prepara uma segunda porção mais suave de NFTs com a coleção 'First Store'
Os membros do programa de fidelidade Web3 que tinham dois selos exclusivos em suas carteiras puderam acessar uma pré-venda antes que ela fosse aberta ao restante do grupo beta.
Starbucks Odyssey lança ‘The Siren Collection’, seu primeiro lançamento NFT de edição limitada
Os membros do Starbucks Odyssey, o programa de recompensas atualmente em fase beta, puderam comprar até dois “Selos” de uma edição de 2.000 com a sereia icônica da marca, mas o lançamento não ocorreu sem problemas.
What Does Web3 Actually Mean?
Brands like Nike, Starbucks and Gucci have started to make big bets on Web3 through non-fungible token (NFT) sales or metaverse activations. Web3 has also been increasingly adopted in the crypto industry to refer to the future of the internet. So what does this futurist vision actually mean? CoinDesk's Doreen Wang explains.