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Ben Franklin's Laser Eyes Suggest a Tough – and Quirky – Battle for Bitcoin ETFs

Franklin Templeton, the $1.5 trillion asset manager, gave its famous logo a glowing, crypto-y tweak after the SEC approved bitcoin ETFs, possibly girding for a tough battle with BlackRock and other Wall Street giants.

By Helene Braun|Edited by Nick Baker

Updated Jan 11, 2024, 11:22 a.m. Published Jan 11, 2024, 11:00 a.m.

Ben Franklin with laser eyes (Franklin Templeton via X)