Consensus 2025
23:07:50:09

Trademark


Video

Kanye West Files NFT Trademark Applications, Showing Change of Heart

Kanye West filed NFT trademark applications with the United States Patent and Trademark Office on May 27, despite his criticism on digital art collectibles earlier this year. "The Hash" panel discusses the artist's change of attitude and what it means for celebrities to enter the NFT world.

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Finanza

Once-Resistant Kanye West Files NFT Trademark Applications

Ye’s new filings come months after the rapper publicly criticized NFT projects.

Ye, the rapper formerly known as Kanye West, is planning to launch a token. (Edward Berthelot/Getty Images)

Finanza

Gary Vaynerchuk Files Trademark for ‘Vayner3’ NFT Consulting Arm

The firm could add to Vaynerchuk’s already influential presence in the NFT space.

Gary Vaynerchuk (Joe Scarnici/Getty Images for VaynerSports)

Finanza

American Express Hints at Metaverse Entry Through Trademark Filings

Traditional finance firms are boosting their metaverse offerings following JPMorgan’s recent foray into Decentraland.

American Express could soon be exploring the metaverse. (CardMapr/Unsplash)

Finanza

CVS Eyes Metaverse With 4 NFT-Related Trademarks

The drugstore chain plans to offer virtual prescription drugs, wellness products and other merchandise authenticated by NFTs.

SAN FRANCISCO, CA - NOVEMBER 05:  Pedestrians walk by a CVS store on November 5, 2013 in San Francisco, California.  CVS Caremark reported a 25 percent surge in third-quarter earnings with profits of $1.25 billion, or $1.02 per share, compared to $1.01 billion, or 79 cents a share one year ago.  (Photo by Justin Sullivan/Getty Images)

Video

NYSE Expanding Into NFT With Plans to Launch Its Own NFT Marketplace

The New York Stock Exchange (NYSE) filed a trademark application to provide an online marketplace for NFTs, cryptocurrencies, digital media and artwork. If successful, the exchange would be competing with the likes of popular NFT marketplaces OpenSea and Rarible. "This shows how interested corporations are in being involved with the times," Will Foxley says. "The Hash" team dives into what this means and why NYSE needs to file for a trademark at all.

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Finanza

L’Oréal Eyes NFTs and the Metaverse, Filing for 17 Virtual Goods-Related Trademarks

The cosmetics giant has filed trademarks for a slew of its properties, indicating plans to venture into virtual cosmetics.

L'Oreal products (Marlene Awaad/Bloomberg via Getty Images)

Politiche

Chinese Government Rejects Metaverse Trademark Applications: Report

Those rejected include applications by NetEase, iQiyi and Xiaohongshu.

China flag

Mercati

Ethereum Researcher's Copyright Injunction Against CasperLabs Denied

The court's decision was based partly on the fact Zamfir took too long to file for an injunction.

Vlad Zamfir

Mercati

Coda Protocol Changes Name After Trademark Dispute With R3

O(1) Labs-led lightweight blockchain Coda Protocol said it is relaunching as “Mina” following a settlement in a trademark dispute with software maker R3.

(Cyrustr/Shutterstock)

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